Abstract: Carries out reasonable evaluation for workers′ life value in risky industry, it is a kind of protection for workers′ safety. Willingness to pay of life value provides the real cost-benefit information for health and safety management. In the subjects of health and safety management, the willingness to pay of life value has multiple meanings, which are corresponding with social cost of life value ensurance, willingness to pay of reducing life risk and willingness to pay of life insurance. Analyses the theory levels of willingness to pay of life value, and on this base, starts from willingness to accept angle, uses multiple regression model, to evaluate the life value of workers in risky industry, and analyses the results, obtains the conclusions that the life value evaluation is significant positive correlation with education level and income level, proposes the suggestions for scientific management, system of safety production fund, insurance of work-related injury.

Key words: willingness to pay, willingness to accept, error analysis