江汉大学学报(自然科学版) ›› 2017, Vol. 45 ›› Issue (5): 467-472.doi: 10.16389/j.cnki.cn42-1737/n.2017.05.015

• 科研组织管理 • 上一篇    下一篇

湖北省高校自科类学报微信公众号现状调查

曾婷   

  1. 江汉大学 期刊社,湖北 武汉 430056
  • 出版日期:2017-10-28 发布日期:2017-10-31
  • 作者简介:曾婷(1982—),女,编辑,硕士,研究方向:科技期刊编辑。

Investigation on WeChat Public Accounts of Natural Science Journals of Universities in Hubei Province

ZENG Ting   

  1. Periodicals Press of Jianghan University,Wuhan 430056,Hubei,China
  • Online:2017-10-28 Published:2017-10-31

摘要: 以湖北省高校自科类学报为研究对象,统计微信公众号开通情况,收集并比较了该类学报微信公众号的基本信息、菜单设置、发布内容、编辑排版相关内容,并通过统计月篇均阅读量讨论了其微信公众号的运营效果。根据调查结果给出了几点建议,以期为湖北省高校自科类学报微信公众号的进一步发展提供参考。

关键词: 高校自科类学报, 湖北省, 微信公众号, 阅读量, 推送频次

Abstract: Based on the opening situation of WeChat public accounts of natural science journals of universities in Hubei,the basic information,menu setting,content publishing,editing and typesetting of these WeChat public accounts were collected and compared. Furthermore,the effect of operating was estimated by monthly reading quantity. According to the investigation results,some suggestions were provided,which may be helpful for the development of WeChat public accounts of natural science journals of universities in Hubei province.

Key words: natural science journal of university, Hubei province, WeChat public account, reading quantity;push frequency

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