江汉学术 ›› 2007, Vol. 26 ›› Issue (3): 96-99.

• 新闻传播研究 • 上一篇    下一篇

风险传播与媒介焦虑

胡忠青   

  1. 郧阳师范高等专科学校中文系,湖北丹江口442700
  • 收稿日期:2007-03-05 出版日期:2007-06-01 发布日期:2013-12-30
  • 作者简介:胡忠青(1974-),男,湖北房县人,湖北郧阳师范高等专科学校中文系副教授,主要从事媒介发展、媒介经济的研究。

Risk-taking Publicization and Media Anxiety

HU Zhong-qing   

  1. Dept. of Chinese Language and Literature,Yunyang Teacher’s College, Danjiangkou 442700, Hubei,China
  • Received:2007-03-05 Online:2007-06-01 Published:2013-12-30

摘要: 当前媒介的风险传播模式存在一定缺陷,有必要运用社会学、心理学的方法进行现状和原因分析,并在此基础上加以改进。媒介除了要科学全面地传播风险信息外,同时还得对潜在的受众进行必要的心理调适,以适应当前社会对风险信息传播的需求。

关键词: 风险社会, 风险传播, 社会心理, 媒介焦虑, 受众, 心理调适

Abstract: In the field of current media, some defects exist there in the modes of risk-taking publicization, which makes it necessary to analyze its present status and reasons by taking theapproaches and to promote the improvemet there from. In addition to the systematic and scientific publicization of risk-taking information, media have to achieve the psychological adjustment among potential audience to meet the demands of current society for information dissemination.

Key words: risk society, risk-taking publicization, social psychology, media anxiety, audience, psychological adjustment.

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